---
title: tfgTOUCHPOINTS™ 2024 Report - INFOGRAPHIC
description: tfgTOUCHPOINTS™ 2024 Report -  Get the Infographic
---

[![touchpoints - from The Food Group](https://www2.thefoodgroup.com/hubfs/touchpoints-black.svg "touchpoints - from The Food Group")](https://www.thefoodgroup.com/our-insights/)

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INFOGRAPHIC

# tfgTOUCHPOINTS™ Annual Report

Operators today face significant challenges. Factors like rising labor costs, staffing shortages and increased utilities, are forcing them to make hard decisions about their menus and price points.

While there are clear challenges, there’s also opportunity for manufacturers to reach operators by delivering useful content and information across various channels. This new report digs deep into these challenges and serves up strategies for overcoming them.

### In this infographic, you’ll discover:

- ![yellow-check](https://www2.thefoodgroup.com/hs-fs/hubfs/yellow-check.png?width=30&height=30&name=yellow-check.png)Operators’ key areas of interest and purchase drivers
- ![yellow-check](https://www2.thefoodgroup.com/hs-fs/hubfs/yellow-check.png?width=30&height=30&name=yellow-check.png)What drives operator decisions and how to reach them
- ![yellow-check](https://www2.thefoodgroup.com/hs-fs/hubfs/yellow-check.png?width=30&height=30&name=yellow-check.png)Updated tradeshow and event strategies
- ![yellow-check](https://www2.thefoodgroup.com/hs-fs/hubfs/yellow-check.png?width=30&height=30&name=yellow-check.png)Tips on attracting consumers with LTOs and more

### Get Access Now!

![the food group - feeding your business](https://www2.thefoodgroup.com/hs-fs/hubfs/tfg-feed-text-logo-1.jpg?width=200&height=78&name=tfg-feed-text-logo-1.jpg "the food group - feeding your business")